UX/UI Designer
Data driven designer with experience in design, development, and testing
Relevant Experience
- Web Designer - SeniorAdvisor
- April 2017 – Present
- Analyzed data, heat maps and user recordings to generate hypotheses for A/B testing
- Focused on top revenue earning pages while ensuring quality of functionality and content pushed live to the site
- Designed and A/B tested different creatives for SEM, SEO and Branding teams to improve conversion and user experiences across all channels
- UX/UI Designer - CROmetrics
- April 2016 – March 2017
- Designed UX and UI solutions for a variety of clients such as Fox News and Weight Watchers, to be used in conversion rate optimization testing
- Worked with project managers and engineers to ensure an extraordinary user experience
- Designed collateral such as conference ads & signage, slide deck templates, and company swag
- Graphic / Web Designer - Freelance
- January 2005 – April 2016
- Designed and built responsive websites for small businesses
- Worked with clients to accomplish their goals
- Designed for print, logos, branding, advertising, and illustration
Technical Skills
- Tools
- Sketch
- Adobe CC
- InVision
- Optimizely
- Languages
- HTML
- CSS
- Sass
- jQuery
- Git
- Methods
- A/B Testing
- UX Optimization
Education
- The Iron Yard
- August 2015 – November 2015
- UI Design Graduate - Learned UI design principles for web and mobile, designed wireframes and mockups for projects using various design research methods, implemented responsive designs with HTML, CSS and Sass